We’ve also had to ensure our contact centre employees were well trained to assist with any queries about the app. Brett Cornish, a Capability Builder in the Retail Team headed up this process.
“In the period leading up to our launch, we made a simulation of the app in a phone frame and guided agents with video clips before letting them explore the main features freely in their own way,” he explained.
"We even tested out the scrolling to make sure it felt natural and gave our employees a clear, easy-to-follow visual experience. Everyone was excited to jump in and get involved, and we’re confident that enthusiasm will show in how we connect with our customers”.
We’re sure the teamwork that went into building our first mobile app really shines through in the final product. Our customers can expect even more features to be added over time.